The project spans a built area of 3,782 m², with 2,428 m² allocated to the sales floor, organized across several levels. The design proposes a complete reorganization of the interior, with a clear and legible spatial structure that optimizes circulation, improves user orientation, and enhances visual connectivity between floors. In this context, the main staircase becomes a key element of the design, facilitating vertical circulation and providing continuity and cohesion to the space.
From a construction perspective, the intervention combines industrial solutions with custom-designed architectural elements, selected based on criteria such as durability, maintenance, and suitability for intensive commercial use. The choice of materials and finishes follows a logic of neutrality and timelessness, allowing the architecture to complement the product and shopping experience without interfering with its interpretation. The lighting, precisely integrated into the architectural design, plays a key role in the spatial hierarchy and the perception of interior volume.
The project includes a complete update of the facilities, adaptation of the building to current regulations, and improvements to the functional performance of the entire space, with particular attention to operational efficiency and future flexibility of the commercial space. The construction process was carried out through rigorous planning and continuous technical coordination, both essential factors in a high-complexity urban environment and a project developed in phases.
The result is a large-scale commercial architecture intervention that meets the technical, functional, and spatial requirements of a contemporary flagship store, reinforcing the brand’s new positioning in such a demanding and dynamic urban context as Madrid’s Gran Vía.
